Podcast Audit
Evaluate the current value of your organization’s podcast and demonstrate its potential with a certified Voxtopica Podcast Audit.
Your podcast’s potential goes far beyond the core metrics of episode downloads and listener demographics. Executive interest, emerging technologies, or creative ambition may be one or more of the reasons your organization began producing a podcast in-house or with an outside partner. Now is the time to understand if that effort and budget are delivering real ROI for your organization.
The audit evaluates every aspect of your current podcast.
Content & Creative
Current Audience Metrics
Search Visibility
Branding
Publishing Workflow
Competitive Landscape
Monetization Opportunities
Why Voxtopcia?
Voxtopic brings over 20 years of combined podcast expertise to its Podcast Audit offering. We’ve been researching, producing, and influencing the podcast industry almost since the medium’s inception.
We know it can be difficult to assess a communications product you produce. It’s why we created the Podcast Audit. The Voxtopica team will equip you with the data you need to continue, improve, or cancel your organization’s podcast.
How Does it Work?
Conducted over 4-6 weeks, the Voxtopica Podcast Audit provides a clear, quantitative picture of your podcast and initial growth and/or improvement recommendations.
Audit Process
Kickoff Meeting with the Voxtopica team to discuss podcast audit goals
Voxtopica reviews existing resources, processes, and data
Voxtopica benchmarks podcast against industry and peers
Voxtopica develops an audit report and recommendations
Audit completion discussion